Apple’s ongoing patent lawsuit adds Samsung’s Galaxy S III, Galaxy Note and Galaxy Note 10.1, without thinking twice

Samsung Galaxy S3

Apple’s new hobby looks like suing Samsung, as they isn’t their first time trying to grab some money out of  Samsung’s pocket. As they have just recently finished suing Samsung in South Korea, and California, they have decided to have another round at it. However,  this time their adding Samsung’s Galaxy S III, Galaxy Note and Galaxy Note 10.1, to what they claim their “violated” patent list. Although sometimes they come out successful, it’s not like Apple never copied anyone else (*cough, cough*… Microsoft).

Source: Apple Insider, Apple’s legal complaint (PDF)

 

If you shout brand names at your TV, Sony will let you skip the commercials

Sony TV Pantent

Interactive advertising has always been an important goal for major brands. As the better you advertise the more sales that will increase. It goes almost by the same rules like supply and demand. Invest in better advertising and get more money. For that purpose, Sony has filed a patent for an idea that by shouting at the TV you will be able to skip commercials. This is a very unique idea for the interactive marketing world, as you are forced to insert a brand name into your unconscious mind. So in their view, the next time you head out to the store, you’ll be buying the product you were swearing at.

Source: Patent