Apple, a technology giant that has gained a loyal army of fan boys (or girls), has released another iPhone. Whether you’re completely Android exclusive, or a Windows die-hard fan, you’ll still be watching Apple giving birth to another iPhone. Throughout the logic of buying smartphones, you’ll almost always consider the iPhone in your equation. However, before you get to that point, when will you decide to jump ship, and embrace another phone?
Cracking the iPhone dilemma is a hard task. Regardless of your previous beloved phone, you’ll always think of the iPhone dilemma. Whenever, the new iPhone is released, you’ll ask your brain whether you want to upgrade or not. Apple, is always trying innovative ways to get you to jump phone every time they release something. Their success relies on one thing only. You. By comparing where they set their last bar before, with the previous iPhone, you’ll think to yourself, is this a game changer. Apple will of course claim so, but you need to think harder. How will this change your life, not theirs.
By looking out of Apple’s walled garden, you’ll see a sea of other choices. All beautiful in their variety, and creativity. You’ll be tempted to leave, but one thought is keeping you at bay. What about the next iPhone, it will be surely better, no? This thought is Apples anchor, as they usually (not always) reinvent the new. However, betting on the future, and thinking only about how Apple is going to, is not a solution. If you take just a small peek at the sea of smartphones you’ll notice how you can have your dream phone now. All you need is the strength to jump, and not look back.
While looking at all the evidence held in front of you, you’ll be required to make a verdict. Will the new iPhone 5 become a disappointment or a complete success? To find that answer you’ll need to dig just a little deeper into your brain. By looking at the human psychology, we’re always lazy, for the good and for the bad. So switching to a new phone takes effort, that we try to avoid committing too. However, if you look at the other hand, you’ll find yourself completely loyal to your superiors (Apple fanboys), as we were taught to be from the first time we spoke. From all that information, you’ll surely make a right conclusion, if to jump ship, I hope.